Sell to Claire’s Stores & Become a Claire’s Vendor

Are you interested, in getting your product sold at Claires stores? Karen Waksman, the founder of Retail MBA has some insights and advice on how to make that a reality.

Claires is a known jewelry and accessory store with a presence across the country boasting over 2,300 stores. Being able to secure a spot on their shelves can be quite competitive within the jewelry and accessory industry. During this training session Karen will provide insights into what it takes to become a vendor for Claires.

Key Points to Consider When Selling to Claires

Claires primarily focuses on the jewelry and accessory market. If you have a product that aligns with their offerings it’s crucial to ensure that you can accommodate their requirements regarding pricing. With their target audience and abundance of discounted products it is essential for your pricing strategy to be suitable, for them.

Karen brings her experience of selling products to Claires. She acknowledges that navigating this business can be complex since many vendors attempt to offer products in large quantities. To stand out from the crowd you’ll need either items or unbeatable prices that they simply cannot resist. Alternatively ensuring manufacturing standards can also give you an edge.

To have the opportunity to place orders, with Claires one approach is to become a vendor for their affiliate retailer, Icing. By becoming an Icing vendor you can establish yourself in their system. Acquire a vendor number. This number allows for processing through their systems.

Shared Systems

It’s worth noting that Claires and Icing share the software system for vendors. So once you become an Icing vendor you can inform Claires that you are already part of their system. This can be advantageous as it eliminates the need for paperwork by the buyer.

If encountering difficulties selling to Claires within the United States exploring sales opportunities in countries might be worthwhile. Claire’s operates 300 franchises in both the Middle East and South Africa. Keep in mind that each country has its set of buyers so trying your luck may yield better results.

When conducting business with Claires it is important to understand that they primarily deal with label products. This means that you would be selling your items under their brand name while your packaging won’t be utilized. If you are comfortable with this arrangement partnering with Claire’s could present an opportunity, for your business.
To successfully work with Claires you’ll need to obtain their packaging along with all the design elements. Then use their packaging for your products. This is the approach they take for labels.

Getting Started with Selling to Claires

Selling to Claires presents an opportunity, for those in the jewelry and accessory industry. It’s crucial to ensure that your pricing aligns with their requirements and that you have the means to collaborate with them. It might also be worth considering becoming a vendor for Icing as this could open doors to placing orders through Claires. Additionally exploring sales opportunities with their franchises in the Middle East and South Africa could be worthwhile. Finally keep in mind that dealing with labels will be part of the process so its essential to confirm your comfort level before pursuing this venture.

If you’re interested in learning more about approaching, pitching and selling to retailers I encourage you to visit RetailMBA.com.

Thank you for taking the time! Don’t forget to like, subscribe, comment and share. We truly appreciate your support. Stay tuned for our videos! Many thanks, from Karen Waksman of Retail MBA.