In a discussion by Karen Waksman, the founder of Retail MBA, the topic of patio and garden products for chains was explored. If you have a patio or garden product and are considering selling it to known retailers like Walmart, Target, Home Depot or any other store this short video training, we will provide you with some valuable ideas and factors to take into account!

Patio and Garden Wholesale

Packaging can be quite complex when it comes to the patio and garden category. You might require elements such as stickers for packaging hanging cards or simply a picture on a box. It’s crucial to study your competitors packaging strategies to ensure that your own packaging is suitable for stores.

Shipping can present challenges when dealing with products. The cost of shipping needs to be factored into your pricing strategy when working with retailers. You may bear the responsibility for shipping expenses so it’s essential to assess the shipping costs associated with your product and ensure that they align with store pricing.

How to Market Your Patio and Garden Products

In the market for patio and garden products, everyone tends to approach the same retailers in that specific category. Therefore it becomes important to think and explore retailers who could potentially be interested, in purchasing patio and garden products.
For instance, Target may have a section, within their store where they could potentially showcase and sell your products. Another option to consider is creating your brand or selling your products online.

Retailers like Ace Hardware and others are buyers for your patio and garden products. Many clients have experienced success by selling their products through these retailers. One of the advantages with Ace Hardware and True Value is that they can purchase items for a store or all of their stores. Additionally some of these stores are franchise owned which adds a dynamic for you.

If you’re looking for a trade show to explore the International Home and Housewares Show would be a choice as they excel in the patio and garden category. It’s an opportunity to meet distributors, manufacturer representatives and other professionals in your target audience. Consider joining the Housewares Association although there is a membership fee involved it provides access to mentors and industry experts already selling within that field.

Here are some tips and suggestions:

When it comes to selling to retailers it’s essential to target stores, like Ace Hardware.

You can generate revenue by opening accounts with retailers.
Once established on an individual store level you can then approach the corporate office about selling your products in their corporate stores.

It’s also crucial to consider targeting retailers that your competitors may not have considered. You could explore opportunities, with stores like TJ Maxx, Ross and similar retailers who typically don’t specialize in patio and garden products.

Retail MBA provides a 90 minute webinar that teaches strategies for approaching, pitching and selling to retailers. Additionally they offer both self guided programs and comprehensive programs where they actively pursue partnerships on your behalf.

Getting Started with Selling Patio and Garden Products to Retail

Venturing into the market with patio and garden products can be an opportunity for generating revenue. It’s essential to assess packaging and shipping costs for your product while also thinking creatively about retail partners. Retail MBA offers an array of resources such, as webinars, self guided programs and comprehensive programs to assist you in navigating the landscape.